development were to be found by immersing one’s talents and aspirations into the needs of the collective.
      Our culture is governed, similarly, by an organizing principle that has been called National Capitalism (National Capitalism, Global Competition, and Economic Performance, Sigrid Quack, et al, John Benjamin Publishing Co., 2000). Under National Capitalism the individual’s efforts are to be directed towards achieving profit.  As the perfection of the collective was the end goal of National Socialism, the achievement of profit is the end goal of National Capitalism. Under National Capitalism, the accumulation of money (and what money can buy) becomes the guiding principle of one's efforts.  Profit frees the individual.  National ‘Capitalists’  believe the society that results from pursuing profit is the highest form of social, political, and economic organization.
        The inherent message of these two different forms of societal organization, National Socialism and National Capitalism, is that personal well-being and happiness are the outcomes of adhering to their respective economic principles.

       It is true that National Capitalism has produced great benefits for American society. It has even become a system of organization that many other cultures seek to emulate.

        The ‘genius’ of National Capitalism lies in its ability to find profit in anything. Until recently, however, healthcare was considered to be more a utility and not a desirable target for capitalists.

         All this changed as healthcare began to consume an increasing share of the national budget and insurance companies, managed care firms, pharmaceutical companies, and large hospital chains discovered innovative ways of generating more and more profit
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